Build the AI-Native Organization.
Transform from human-centric operations to AI Agent + Human hierarchy. Centralized context, universal agent teams, and vertical expertise — built for every department in your company.
Universal agent teams for every function
















Agent teams. One platform.
Social Presence is live. SDR Team and Pipeline Builder are coming. Click a segment to learn what each team does.
Built for the teams who can't afford to miss a warm lead.
Whether you're a founder doing founder-led sales or a revenue team scaling outbound — Formulate deploys the right agent team for your motion.
Your ICP is posting on LinkedIn and Reddit every day — expressing pain, asking for recommendations, talking about budget. Your team is too busy to monitor it all and respond at the right moment.
The Social Presence team monitors LinkedIn, Reddit, HN, and YouTube for high-intent signals. It scores each post for relevance, drafts an authentic context-aware response, and queues it for your review before posting. Warm leads surface automatically.
- Monitors LinkedIn, Reddit, HN, YouTube, and web 24/7
- Scores each post for ICP fit and engagement potential
- Drafts genuine, non-salesy comments in your brand voice
- Human-in-the-loop review before anything posts
Your SDRs spend 60% of their day on research and manual outreach instead of having conversations. ICP lists go stale, sequences are generic, and CRM logging is an afterthought.
The SDR Team finds ICP-matched prospects on LinkedIn, researches each one deeply — funding signals, hiring surges, tech stack changes — then writes a personalised 4-touch email sequence and logs everything to Salesforce automatically.
- Finds LinkedIn profiles matching your exact ICP criteria
- Deep research per prospect — signals, news, pain points
- Personalised 4-touch email sequence per prospect
- Auto-logs activity to Salesforce or HubSpot
Build custom outbound workflows visually.
No engineers needed.
Every outbound motion is different. You need signals from Reddit but responses on LinkedIn, enrichment from Apollo, logging to HubSpot — and none of the point tools talk to each other.
Pipeline Builder is a visual drag-and-drop workflow editor for configuring AI agent pipelines. Connect signal sources, scoring rules, response drafters, and CRM destinations into a single flow. No code. Run in Colony mode for parallel execution across hundreds of targets.
- Visual drag-and-drop workflow builder
- Connect any signal source to any response channel
- Colony execution mode — swarm of background agents
- Integrates with Salesforce, HubSpot, Apollo, Slack
Get warm leads before you hire a sales team.
500 FAT free. No card.
You're pre-sales-hire. You know your ICP, but you can't afford to manually scroll Reddit and LinkedIn all day looking for buying signals. Every warm lead you miss is runway you're burning.
Sign up in minutes. Get 500 FAT — no card required. The Social Presence team starts monitoring your chosen channels immediately. Within 24 hours you'll see your first scored posts and drafted responses, ready for your review.
- 500 FAT free — enough to run Social Presence for 2 weeks
- Set up in under 10 minutes — just describe your ICP
- First warm leads surface within 24 hours
- Upgrade only when you see results
Vertical agents on top.
Nyas at the bottom.
Everything connects.
Every agent writes to and reads from Nyas. Over time, your company builds an intelligence layer no competitor can replicate.
Trusted by teams building real products

AI-powered customer conversations running 24×7 across every account
Contextual messaging intelligence briefing sales reps before every call
Workforce analytics automated — zero engineering overhead per report


















